Arrived fast and exceeded my expectations.. I have owned this watch for years and im happy that I finally found the "right" band for it..
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Premium Materials, Built to Last
• Ultra-durable, premium seatbelt weave nylon
• Secure hold with reinforced stitching & stainless steel hardware
• Breathable, lightweight, and quick-drying for all-day comfort
Finding the perfect strap or accessory for your watch can greatly enhance comfort and style. Our sizing guides help you measure your watch accurately, ensuring the best fit. Whether you have a traditional watch or an Apple Watch, we provide step-by-step instructions to determine the ideal strap size and watch lug width. With these guides, you can confidently choose the perfect straps and accessories to enhance your watch.
1) Open Our Sizing Guide Here. Download Here
2) Print File. In print options dialogue box, uncheck any “shrink oversized pages to fit” or “fit to page” boxes. *IMPORTANT!*
3) After printing, test the accuracy by measuring the “one inch” test strip with a standard ruler.
4) Cut off the inch ruler from the side and wrap around your wrist to determine your wrist size.
5) Hold your watch with the lugs framing the blocks below to determine your lug width. There should be no gap or overlap.
To determine your lug width, print the BluShark Watch Sizing Guide in step-1 and place your watch on the measuring blocks located on the bottom of the guide.
1) Open Our Apple Watch Sizing Guide Here. Download Here
2) Print File. In print options dialogue box, uncheck any “shrink oversized pages to fit” or “fit to page” boxes. *IMPORTANT!*

3) Cut out the tool. Position the wider end where you would wear a watch. For a more accurate measurement, you can use a piece of tape to hold the wider end in place.

4) Wrap the tool around your wrist, keeping it in place. Make sure the tool feels snug and doesn’t slide up or down.

5) Note the inch number the arrows point to – that’s your band size.

6) If the arrows land between two measurements, choose the smaller of the two numbers closest to the line.
To determine which size adapter you need, use the following guide:
If your Apple Watch is 42mm, 44mm, or 45mm, you’ll need an adapter that measures 22mm.
If your Apple Watch is 38mm or 40mm, you’ll need an adapter that measures 20mm.
If you have a 41mm Apple Watch, choose the 20mm adapter.
Unsure of your case size? You can usually find it on the back of your Apple Watch, near the sensor. Or, open the Apple Watch app on your iPhone, go to "My Watch" at the bottom, then tap General > About.
Not sure of your wrist size? Check our wrist size guide!
| Watch Model | Case Size | Order This Strap Size |
|---|---|---|
| Apple Watch (1st Gen) | 38mm | Small Strap |
| Apple Watch (1st Gen) | 42mm | Large Strap |
| Apple Watch Series 1 | 38mm | Small Strap |
| Apple Watch Series 1 | 42mm | Large Strap |
| Apple Watch Series 2 | 38mm | Small Strap |
| Apple Watch Series 2 | 42mm | Large Strap |
| Apple Watch Series 3 | 38mm | Small Strap |
| Apple Watch Series 3 | 42mm | Large Strap |
| Apple Watch Series 4 | 40mm | Small Strap |
| Apple Watch Series 4 | 44mm | Large Strap |
| Apple Watch Series 5 | 40mm | Small Strap |
| Apple Watch Series 5 | 44mm | Large Strap |
| Apple Watch Series 6 | 40mm | Small Strap |
| Apple Watch Series 6 | 44mm | Large Strap |
| Apple Watch SE (1st Gen) | 40mm | Small Strap |
| Apple Watch SE (1st Gen) | 44mm | Large Strap |
| Apple Watch Series 7 | 41mm | Small Strap |
| Apple Watch Series 7 | 45mm | Large Strap |
| Apple Watch Series 8 | 41mm | Small Strap |
| Apple Watch Series 8 | 45mm | Large Strap |
| Apple Watch SE (2nd Gen) | 40mm | Small Strap |
| Apple Watch SE (2nd Gen) | 44mm | Large Strap |
| Apple Watch Series 9 | 41mm | Small Strap |
| Apple Watch Series 9 | 45mm | Large Strap |
| Apple Watch Series 10 | 42mm | Small Strap |
| Apple Watch Series 10 | 46mm | Large Strap |
| Apple Watch Ultra | 49mm | Ultra Strap |
| Apple Watch Ultra 2 | 49mm | Ultra Strap |
A premium watch needs a premium quality band. Simple as that.
Look no further than AlphaPremier, one of our top-tier nylon watch straps.
Just like your watch face says something about your personality, so too does the strap. The color, the texture, the pattern all mean something to you and those who catch a glance.
Whether it’s classic stealth black, burgundy or a rainbow pattern, the AlphaPremier has you covered for any occasion.
Couple the smooth nylon with a sleek 1.2mm profile, a sliding keeper and superior, substantial hardware and you’re looking at a little vacation for your eyes each and every time you look down.
How are we so confident? We’re watch guys who needed a quality solution to our own strap problem and now we’re giving it to you.
So well made we guarantee it for life.
Grab an AlphaPremier and be a little more alpha.
Overall rating: 4.7 / 5 from 1054 reviews.
Arrived fast and exceeded my expectations.. I have owned this watch for years and im happy that I finally found the "right" band for it..
Christopher W. 5/5 Verified
Excellent quality watch straps. Highly recommended!
Josue M. 5/5 Verified
Only the best Nato straps for my Seikomods. That's the Blushark brand. The best.
Brandon J. 5/5 Verified
Great watch strap!!! Makes my watches look new!
Gary L. 5/5 Verified
Very nice product for a great price
Kristopher L. 5/5 Verified
Great strap. Well made and looks really good.
Amal A. 5/5 Verified
I tried the AlphaPremier, AlphaShark, and Orca. The AlphaPremier is my favorite. I Like how thin it is while still feeling strong and somewhat rugged.
Shawn S. 5/5 Verified
.
Mary T. 5/5 Verified
Really dig it
Scot M. 5/5 Verified
The buckle is not straight and creates an asymmetrical closure. Also, the hole that the buckle attaches through is already ripping, even though the watch is not tight. So I am disappointed with the quality.
Phil B. 3/5 Verified
Store owner replied: Hey Phil, Really sorry to hear that you received what sounds to be a strap with some manufacturing issues. If you haven't reached out to our support team already, please do respond here and we can get you a free replacement strap.
Feels like a million bucks on your wrist! Supple, luxurious and drapes perfectly. Puts every other nato strap to shame!
Valery H. 5/5 Verified
Awesome quality! Straps arrive quickly!!
Gary L. 5/5 Verified
When you build some of the best modwatches, you need the best NATO straps on the market. There is no substitute for a BluShark NATO strap.
Brandon J. 5/5 Verified
Best strap ever owned. Great buy. Thank you!
Jose A. L. 5/5 Verified
Probably the best pairing for my Orient watch, the newest mako 40 with the green dial. Love it
Noah G. 5/5 Verified
The perfect strap for my scurfa, looks amazing sizing is great and feels good against the skin
Eric J. 5/5 Verified
Great strap and easy to change out. Looking forward to buying more.
Lance S. 5/5 Verified
Fit and finish were excellent. The strap texture was smooth and soft for Nylon. I wear NATO straps almost exclusively and this is in the top 3. I’d highly recommend these to anyone.
Christopher S. 5/5 Verified
Great strap 👌🏼
Ismael P. 5/5
The strap materials feel very nice and wear comfortably. My one complaint is that after about a week of wear, the strap hole that fits me best has begun to stretch noticeably which is negatively impacting the fit of the strap. I was surprised by this because I don't believe I was wearing it overly tight.
Josh W. 4/5 Verified
I have several Blue Shark straps. This one is very nice. They all fit very comfortably.
Tom L. 5/5
Perfect choice for my 250th anniversary Timex! Looks and feels great!
Adam M. 5/5 Verified
This is a beautiful strap and now that I have it, I don’t know if I have a watch nice enough for it! (LOL) I guess I need to do something about that ;) As usual, great quality and style from BlueShark.
Robert R. 5/5 Verified
Perfect. Every motorcyclist should own one.
Steven S. 5/5 Verified
Gotta love the classics. A++
Jesuel R. 5/5 Verified
Great coloring and amazing quality.
Jesuel R. 5/5 Verified
Another amazing strap!
Jesuel R. 5/5 Verified
These straps are so comfortable. I can wear them all day every day.
Noah G. 5/5 Verified
Let me just say, this company is the first ever to go back thru my orders in a day, and apply their buy two get one free sale to an item I bought, even though I made multiple transactions. BluShark is awesome.
Noah G. 5/5 Verified
Love the color and feel
Mason C. 5/5 Verified
I honestly forget that I even have a nato on the alpha premier the comfiest strap I own
Carlos B. 5/5 Verified
I am extremely happy with my AlphaPremier strap. This is my second strap from BluShark, and the first one has been worn daily for the past 2 to 3 years and still looks excellent.
Felicia M. 5/5 Verified
Well made and looks good.
Charles C. 5/5 Verified
The seat-belt weave nylon is my favorite BluShark material, and the Bond 2021 color scheme is perfect.
Kevin B. 5/5 Verified
Awesome product Love me some BluShark
Andrew M. 5/5 Verified
I know it’s not the same color but these straps are my go to!! I only really wear metal bracelets for formal occasions so I wear these straps all day and everyday
Carlos B. 5/5 Verified
So soft and it fits great!
Spencer C. 5/5 Verified
Exactly what I was looking for.
Chris Atkinson A. 5/5 Verified
Very happy with the quality
Esteban M. 5/5 Verified
Its nice nato with good color combo
Crystal Cleaners Andy K. 4/5 Verified
Overall rating: 4.7 / 5 from 1054 reviews.
Arrived fast and exceeded my expectations.. I have owned this watch for years and im happy that I finally found the "right" band for it..
Christopher W. 5/5 Verified
Excellent quality watch straps. Highly recommended!
Josue M. 5/5 Verified
Only the best Nato straps for my Seikomods. That's the Blushark brand. The best.
Brandon J. 5/5 Verified
Great watch strap!!! Makes my watches look new!
Gary L. 5/5 Verified
Very nice product for a great price
Kristopher L. 5/5 Verified
Great strap. Well made and looks really good.
Amal A. 5/5 Verified
I tried the AlphaPremier, AlphaShark, and Orca. The AlphaPremier is my favorite. I Like how thin it is while still feeling strong and somewhat rugged.
Shawn S. 5/5 Verified
.
Mary T. 5/5 Verified
Really dig it
Scot M. 5/5 Verified
The buckle is not straight and creates an asymmetrical closure. Also, the hole that the buckle attaches through is already ripping, even though the watch is not tight. So I am disappointed with the quality.
Phil B. 3/5 Verified
Store owner replied: Hey Phil, Really sorry to hear that you received what sounds to be a strap with some manufacturing issues. If you haven't reached out to our support team already, please do respond here and we can get you a free replacement strap.
Feels like a million bucks on your wrist! Supple, luxurious and drapes perfectly. Puts every other nato strap to shame!
Valery H. 5/5 Verified
Awesome quality! Straps arrive quickly!!
Gary L. 5/5 Verified
When you build some of the best modwatches, you need the best NATO straps on the market. There is no substitute for a BluShark NATO strap.
Brandon J. 5/5 Verified
Best strap ever owned. Great buy. Thank you!
Jose A. L. 5/5 Verified
Probably the best pairing for my Orient watch, the newest mako 40 with the green dial. Love it
Noah G. 5/5 Verified
The perfect strap for my scurfa, looks amazing sizing is great and feels good against the skin
Eric J. 5/5 Verified
Great strap and easy to change out. Looking forward to buying more.
Lance S. 5/5 Verified
Fit and finish were excellent. The strap texture was smooth and soft for Nylon. I wear NATO straps almost exclusively and this is in the top 3. I’d highly recommend these to anyone.
Christopher S. 5/5 Verified
Great strap 👌🏼
Ismael P. 5/5
The strap materials feel very nice and wear comfortably. My one complaint is that after about a week of wear, the strap hole that fits me best has begun to stretch noticeably which is negatively impacting the fit of the strap. I was surprised by this because I don't believe I was wearing it overly tight.
Josh W. 4/5 Verified
I have several Blue Shark straps. This one is very nice. They all fit very comfortably.
Tom L. 5/5
Perfect choice for my 250th anniversary Timex! Looks and feels great!
Adam M. 5/5 Verified
This is a beautiful strap and now that I have it, I don’t know if I have a watch nice enough for it! (LOL) I guess I need to do something about that ;) As usual, great quality and style from BlueShark.
Robert R. 5/5 Verified
Perfect. Every motorcyclist should own one.
Steven S. 5/5 Verified
Gotta love the classics. A++
Jesuel R. 5/5 Verified
Great coloring and amazing quality.
Jesuel R. 5/5 Verified
Another amazing strap!
Jesuel R. 5/5 Verified
These straps are so comfortable. I can wear them all day every day.
Noah G. 5/5 Verified
Let me just say, this company is the first ever to go back thru my orders in a day, and apply their buy two get one free sale to an item I bought, even though I made multiple transactions. BluShark is awesome.
Noah G. 5/5 Verified
Love the color and feel
Mason C. 5/5 Verified
I honestly forget that I even have a nato on the alpha premier the comfiest strap I own
Carlos B. 5/5 Verified
I am extremely happy with my AlphaPremier strap. This is my second strap from BluShark, and the first one has been worn daily for the past 2 to 3 years and still looks excellent.
Felicia M. 5/5 Verified
Well made and looks good.
Charles C. 5/5 Verified
The seat-belt weave nylon is my favorite BluShark material, and the Bond 2021 color scheme is perfect.
Kevin B. 5/5 Verified
Awesome product Love me some BluShark
Andrew M. 5/5 Verified
I know it’s not the same color but these straps are my go to!! I only really wear metal bracelets for formal occasions so I wear these straps all day and everyday
Carlos B. 5/5 Verified
So soft and it fits great!
Spencer C. 5/5 Verified
Exactly what I was looking for.
Chris Atkinson A. 5/5 Verified
Very happy with the quality
Esteban M. 5/5 Verified
Its nice nato with good color combo
Crystal Cleaners Andy K. 4/5 Verified